AUTO

Mahindra XUV 3XO EV Launch: Affordable Electric SUV for Indian Roads

Mahindra & Mahindra has expanded its electric vehicle portfolio with the launch of the Mahindra XUV 3XO EV in India, underlining its strategic push into electrified mobility. The electric variant of the popular sub-compact SUV was unveiled with prices starting at ₹13.89 lakh (ex-showroom) for the base AX5 variant, while the top-end AX7L is priced at around ₹14.96 lakh, positioning it as one of the most accessible electric SUVs in the Indian market.

Powertrain, Performance, and Range

Powered by a 39.4 kWh battery pack paired with a single electric motor, the XUV 3XO EV produces 110 kW of power and 310 Nm of torque, enabling brisk performance and responsiveness tailored for everyday driving. The SUV delivers a claimed real-world range of up to 285 km on a single charge, making it suitable for urban and peri-urban commutes.

Mahindra rates the electric SUV’s 0–100 km/h sprint at around 8.3 seconds, a performance figure that rivals or surpasses many competitors in the segment. Quick DC fast-charging capability allows the battery to be charged from 0 to 80% in around 50 minutes using a 50 kW charger.

Features, Safety, and Connectivity

The XUV 3XO EV arrives with a strong feature set that includes Level 2 Advanced Driver Assistance Systems (ADAS) in the top variant, offering adaptive cruise control, lane assist, forward collision warning, and autonomous emergency braking, enhancing both safety and convenience.

Interior features include a panoramic sunroof, dual-zone automatic climate control, and premium infotainment with Harman Kardon audio systems in higher trims. Mahindra’s Adrenox connected tech provides over 80 connected car features, including built-in Alexa support, remote vehicle control, and onboard navigation.

Additional comfort amenities include passive keyless entry, electronic parking brake, wireless Android Auto and Apple CarPlay, and a 360-degree surround-view camera, making the 3XO EV a compelling package for urban families and EV adopters.

Market Impact: The Final Review 

The launch of the XUV 3XO EV builds on the success of the ICE XUV 3XO lineup, which has sold nearly 1.8 lakh units since its debut. With deliveries slated to begin from February 23, 2026, Mahindra is betting that the combination of value pricing, daily usability, and advanced tech will attract first-time EV buyers and strengthen its foothold in India’s electrifying automotive landscape.

With rapid growth in EV adoption driven by government incentives and expanding charging infrastructure, the XUV 3XO EV is poised to be a key contender in the mass-market electric SUV segment, challenging rivals like the Tata Nexon EV and MG Windsor EV.